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MARKETING DEGREE BECOMES THE FIRST UNDERGRADUATE PROGRAM IN CANADA TO RECEIVE SAS APPROVAL

March 3, 2017

 

The Business School Bachelor of Commerce Marketing degree has been approved by SAS (Statistical Analysis System) for the joint Business Certification Program. This certificate will put Humber students in a cutting-edge market position.

Through this certificate, students will receive an important market stamp for their competency in solving complex problems by using a combination of quantitative skills, modeling techniques and SAS software application for data-driven decision making. It is designed to bring together technology, data, and strategic decision making, preparing students for the big data business reality.

SAS is a world leader in Business Analytics Application Software and according to market reports, SAS analytical talent is in short supply and high demand in today's business world. The Business School Bachelor of Commerce Marketing degree is the first undergraduate program in Canada to receive this approval.

A special Business Professor Youssef Youssef and Dr. Na Sui for her tireless work and time investment in the design, training and execution of this successful initiative.

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