Fashion Management
Program Overview
Humber’s Fashion Management graduate certificate program prepares you to work in the dynamic fashion industry and focuses on the management, marketing, and sales of fashion apparel and accessories. Courses cover new product development and branding, fashion buying and retailing, multi-channel commerce, international marketing and product management, and entrepreneurship. Visual merchandising skills combined with colour theory skills and trend forecasting give this program a dynamic, hands-on approach to the business side of fashion.
Students in the program can choose between fashion promotions or fashion sustainability profile. The promotions profile covers the rapidly growing promotions side of fashion including courses in integrated marketing communication and social media brand management. Students will learn how to leverage and promote a brand through social media, personal blogs, Instagram, Twitter, online selling and personal website development.
The sustainable fashion profile provides students with opportunities to learn about important aspects of fashion sustainability such as ethics, finance and supply chain. Students apply aquired knowledge and hone consulting skills in real world cases and scenarios. There is a growing demand for industry professionals with knowledge of sustainable solutions and innovation. Students graduate from the program prepared with tools to lead the industry to a lasting sustainable fashion change.
Semester 1 |
|---|
| BISM 5000: Computer Analytic Skills |
| FMPC 5000: Marketing Fundamentals |
| FMPC 5001: Career Development and Pre-Placement Seminar |
| FMPC 5002: Trend Analysis |
| FMPC 5005: Product Knowledge |
| Select 2 from the following courses |
| FMPM : Fash Mgmt Promotions Elctv |
| Select 2 from the following courses |
| FMST : Fash Mgmt Sustainability Elctv |
Semester 2 |
|---|
| FMPC 5100: Current Issues in Fashion Industry: A Strategic Analysis |
| FMPC 5103: Retail Buying |
| FMPC 5104: Product Development |
| WORK 5570: Industry Seminar |
| Select 2 from the following courses |
| FMPM : Fash Mgmt Promotions Elctv |
| Select 2 from the following courses |
| FMST : Fash Mgmt Sustainability Elctv |
Upon successful completion of the program, a graduate will:
Review political, economic, social, environmental and regulatory factors affecting fashion industry and global sourcing decisions to achieve cost-effective, sustainable, quality product procurement and operations.
Apply accounting, finance and supply chain operation methods to make sustainable business decisions that build competitive advantage for fashion products.
Recommend merchandising, store-level operations, promotions and product offering improvements for retailers based on detailed competitive analysis.
Develop entrepreneurship strategies that inform start-up business plans to achieve profitability and sustainability goals.
Develop a merchandising plan and replenishment process using industry specific tools in accordance with an allocated budget to achieve desired profitability and performance metrics.
Justify a promotional marketing and visual merchandising plan based on analysis of the business’s current position in the market to appeal to target audience and support strategic business objectives.
Formulate evidence-based and innovative business plans that serve to solve identified fashion business problems related to production, profitability and market position.
Defend a mutually beneficial wholesale fashion line proposal to a retailer based on analysis of the buyer’s performance and profitability, target market and current fashion trends.
Employ language of the fashion industry to communicate effectively with direct and indirect stakeholders in line with businesses’ strategic objectives to establish and maintain working relationships.
Develop textual and visual online and in-store content to engage target clients through variety of media platforms to strengthen market position and business profitability.
Analyze historical and current development in the fashion industry together with predicted future trends to create competitive and sustainable business solutions.
Work Placement
Gain first-hand experience in the industry that provides the valuable work experience employers seek. A 160-hour (minimum) work placement may be completed full time in the third semester.
The Humber Advantage
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The Fashion Institute
The Humber Advantage Hands-on, experiential learning opportunities, field trips, industry guest speakers, case competitions and work-related industry training and learning are integral part of the program. Students learn industry content and apply it in relevant industry settings to be better prepared for the jobs and career opportunities of the future.
Fashion Management classes are delivered in Humber’s Fashion Institute. The Fashion Institute is located at Lakeshore Campus and is a hub of activity for fashion students. It is a lively, charismatic place, buzzing with students exchanging ideas, be it in the lounge, computer lab, or anywhere else that inspiration might spark. The street level, store front window facilitates visual merchandising activities. Students pitch ideas for the window display through the fashion photo-styling course. Selected projects get transformed into stunning window displays.
The building comes equipped with mannequins, rolling racks, hanging fixtures, shelving units and all manner of things the students might need to create real-world mock-ups, including a boardroom with a dropped ceiling for hanging merchandise. Students learn to work with a budget to design, source materials, and build their own space.
Association of Fashion Business Students
The Association of Fashion Business Students (AFBS) aims to provide a connective environment that links students with the industry, as well as supports and encourages fashion forward thinking.
Student Experience
Student Testimonial
"I cannot speak highly enough about this program. It provides hands-on knowledge of the fashion industry and necessary skills for any field within the industry. The courses are taught by professors who have years of experience and are both knowledgeable and supportive. It is only thanks to the program that I got a job at HBC literally 2 weeks after writing my finals!" – Ola
Go Abroad
Faculty Led Study Tour
Students in this program may be eligible for short global adventures. Past experiences have included, New York and London, England.
Study Abroad
A placement opportunity is available through Florence University of the Arts (FUA) in the summer semester.
Your Career
According to City of Toronto data, the fashion industry employs nearly 50,000 people. Fashion design, wholesaling and retailing have grown dramatically in the last five years with 10,000 fashion-related jobs. There are 4,600 fashion retail firms in Toronto that generate annual sales of $2.6 billion. Sales have grown by 6.4 per cent in the last year. Employment in the wholesale and retail trade grew by 34.5 per cent or 13,000 jobs in the last five years.
Graduates may find employment in companies that develop, manufacture, market, import, wholesale, distribute or retail fashion apparel and accessories. Employment settings include apparel suppliers, wholesale distribution companies, fashion retail companies, importers and logistics firms, marketing divisions within major retail operations, and up and coming online businesses. The program equips you for roles such as:
- fashion entrepreneur
- fashion stylist
- merchandiser
- personal stylist
- product developer
- retail buyer
- retail manager
- social media and marketing specialist
- sourcing, production and distribution fashion specialist
- visual merchandiser
-
sustainability consultant
- e-commerce coordinator
Related Programs
Program Availability
Fashion Comes Home
Watch the video on the "Fashion Comes Home" event to learn about Humber's networking opportunities.
Humber Students Benefit from Five Centres of Innovation (COIs)
The Humber Centres of Innovation Network demonstrates our strong commitment to providing an experiential learning environment for students. Students and faculty work with industry partners on real-world challenges to prepare them to become the innovative and strategic problem-solvers of tomorrow. Come to Humber and experience interdisciplinary learning across five COIs.
About the COIsNews Feed
Dress4Success Team Presents to Over 250 Humber Students
Fri, December 09, 2022
Five fashion students from Humber Styles - Fashion Squad team led by Fashion Management alumnus Brendan Yhip delivered another series of six “Dress4Success” presentations.
CECI Cooperation Program Offers Students Hands-on Experience
Tue, December 06, 2022
Leadership and intercultural skills were some of the main capacities that students had the chance to develop as remote volunteers during CECI’s Cooperation Program this past summer.
Associate Dean Interviewed on Balenciaga Controversy
Tue, November 29, 2022
Bruce Sinclair, Associate Dean of Business Marketing, Fashion & Beauty at Humber College, was interviewed by CP24 and CHCH for his professional opinion on the Balenciaga campaign controversy.
Mix & Mingle
Fri, November 25, 2022
Fashion Management Programs, (bachelor and postgraduate), and their program coordinators, Francesca D’Angelo and Rossie Kadiyska, hosted a meet-and-greet for all Lakeshore fashion students.
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