On November 28th, Bruce Sinclair, Associate Dean of Business Marketing, Fashion & Beauty at Humber College, was interviewed by CP24 and CHCH for his professional opinion on the Balenciaga campaign controversy.
When asked by Anchor and Reporter Bakari Savage how students working on their marketing degrees can analyze this incident in regard to social consciousness and responsibility Bruce replied with, "students need to look at the intent of the message and how it will be recieved by the world - not just how it's getting out there."
Watch the interviews below to hear Bruce's response to the publicity and its repercussions.