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Bachelor of Commerce - Digital Business Management

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Program Code: DB411 Credential: Honours Degree Program Length: 8 semesters
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Program Overview

Humber’s Bachelor of Commerce – Digital Business Management degree program provides the essential components of a traditional business degree plus a broad selection of cutting-edge technology and advanced digital business management and marketing tools. It will help prepare you to succeed in a highly competitive business environment. By graduation, your digital business skills will include:

  • developing digital business sales and marketing plans (product analysis, pricing strategies, distribution channels, promotional programs)
  • employing project management and change management tools
  • analyzing financial issues and how they affect pricing, cost and profit
  • integrating effective and efficient supply chain management operations/tactics/strategies
  • redesigning and streamlining business processes using information and communication technology (ICT)

Courses include accounting, micro/macroeconomics, business law, marketing, information systems, ethics, e-commerce, web development, database systems, supply chain management, mobile development, data science for business analytics and more.

You’ll be able to put classroom learning into practice and get real-world experience by attending industry events, participating in competitions and learning first-hand from guest speakers and other industry events.

Our program starts with a foundation of business studies in areas such as organizational behaviour, law, economics, finance and accounting, marketing, and operations management. Specialization courses will focus on digital business management.

Courses Learning Outcomes


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Upon successful completion of the program, a graduate will:

  1. Explain the key concepts, principles, and practices of digital business management functions, processes, and systems.

  2. Describe current technological alternatives to support solving specific business problems in various industries.

  3. Research the online presence of a business in its key functional areas in the context of the competitive landscape.

  4. Employ digital tools, data science, business analytics, and research methods to improve digital organizational decision making.

  5. Propose appropriate strategies and methods to improve the online performance of an organization, utilizing current technologies.

  6. Create a development plan for e-business applications to support an organization's strategic and operational goals.

  7. Communicate effectively and persuasively in oral, written, digital and visual forms, appropriate to external and internal stakeholders with diverse skills, expectations and behaviours.

  8. Identify current and future opportunities and challenges in the fast- changing digital environment.

  9. Reflect on personal competence and professional skills to identify gaps and plan for ongoing learning.

  10. Make business decisions, integrating personal responsibility, diverse global perspectives, and professional standards in collective decision-making.


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Work Placement

The program requires that you complete 14 weeks/420 hours of paid work in the summer between your sixth and seventh semesters. This gives you the hands-on, real-world experience that employers value. Your placement will give you the opportunity to explore the field you’d like to work in when you graduate. We will work with employers and our industry partners to help you identify opportunities to pursue.

The Humber Advantage

faria

Watch this video to find out about Faria Islam's Humber Success Story.

Bhalinder Bedi - Third Year Digital Business Management Student

e-business marketing blenda runebjork

Watch this video to hear about a student internship experience.

Digital Business Student Association

The Digital Business Student Association (dBSA) was formed by a group of students at the Longo Faculty of Business who shared a vision of creating an inclusive, student-run organization with the aim of providing all students enrolled in the program with opportunities for extracurricular learning experience.

Expert Faculty

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You’ll learn from experienced professors, many of whom are active in their field and maintain a network of industry professionals who understand the challenges and benefits of the online global marketplace. Using simple and proven teaching techniques, professors help students to harness information and communications technology to innovate the way companies and people do business.

View Credentials

Adela Nistor

PhD (Applied Economics) – Purdue University
MSc (Economics) – Purdue University
BSc (International Economics and Trade) – Babes Bolyai University

Al Seaman

PhD (Management) – Queen’s University
BBA (Business Administration) – University of New Brunswick

Alan Dryden

MBA - University of Western Ontario

Amanpreet Chhina

PhD (International Marketing) – Panjab University
MBE (Marketing) – Punjabi University
BA (Economics) – Panjab University

Amar Rahou

PhD (Financial Forecasting) – University of Glamorgan (currently, University of South Wales)
MSc (Management and Development of International Financial Systems) – University of Glamorgan (currently, University of South Wales)
BSc (Accounting) – Al-Mustansiriya University

Ammar Al-Qaraghuli

PhD (Computing, Visual Informatics) - National University of Malaysia
M.Sc. (Computer Science and Information Systems) - University of Technology, Iraq
B.Sc. (Computer Science) - Al-Nahrain University, Iraq

Anke Foller-Carroll

MBA - University of Guelph
BComm (Tourism & Business Administration) - Heilbronn, Germany

Anna Dowbiggin

PhD (Business Administration) - Heriot-Watt University, UK
MBA (Business Administration) - Heriot-Watt University, UK
BA - York University

Aqeela Tabassum

PhD (Economics) - York University
MA (Economics) - York University
MSc (Economics) - International Islamic University, Islamabad, Pakistan

Brad Witt

MBA (Financial Management) – Central Michigan University
BA (Business Administration) – Wilfrid Laurier University

Claudine Daley

MPAc (Management & Professional Accounting) - University of Toronto
B.Sc. (Accounting) - University of Alabama, Alabama

Colin Bartley

MA (Composition) – York University
MBA - University of Guelph

David Tersigni

MBA (Management Accounting Specialization) - Wilfrid Laurier University
Bcomm (Finance - Business Communications) - Ryerson University

Emily Gaszynski

MA (Economics) – Queen’s University
BA (Economics) – York University

Fadi Atallah

MBA (Global EMBA) - University of Toronto
BBA (Business Administration) - American University of Beirut
Professor

Gavin Bennet

MBA (International Business) - The University of the West Indies, Jamaica
BBA (Accounting) - The University of Technology, Jamaica
Professor

Gavin Wardle

PhD (Health Services Research) - University of Toronto
MBA - McMaster University
Professor

Hanadi Alnawab

MSc (Advanced Computing) – University of Bristol
BSc (Computer Science) – University of Baghdad
Professor and Program Coordinator

Ionela Bacain

PhD (Accounting) – Al. I. Cuza University, Iasi
MSc (Electronics) – Technical University Gheorghe Asachi, Iasi
BSc (Biomedical Engineering) – Grigore T. Popa University of Medicine and Pharmacy, Iasi
BAcc (Accounting and Business Information Systems) – Al. I. Cuza University, Iasi

Isabelle Giroux

PhD (Entrepreneurship and Small Business Management) – University of Hertfordshire
MSOD – Pepperdine University
BSocSc (Political Science) – University of Ottawa

John Pucic

PhD (Industrial Relations and Human Resources) – University of Toronto
MIR (Industrial Relations and Human Resources) – University of Toronto
BASc – York University
Professor

Kathleen Kent

MBA (Finance) - York University
BA (Mathematics) - York University


Kathryn Filsinger

LLM (Labour and Employment Law) – York University
LLB (Law) – University of Toronto
BA (History) – Queen’s University

Ken Chalmers

LLM (Dispute Resolution and Conflict Management) – Osgoode Hall Law School
LLB - Osgoode Hall Law School
Professor

Larry Zolob

MBA - University of North Carolina
BBA (Mathematics Option) - Wilfrid Laurier University

Lawrence Rosen

MBA - York University
BESc (Mechanical) - University of Western Ontario

Leila Riahi

MA (International and Developmental Economics) - Yale University
BA (Business and Society) - York University

Lynn McAuliffe

MBA (Business Administration) – University of Toronto
BA (Sociology) – University of Western Ontario

Marcos Cavenaghi

PhD (Computational Physics) - University of Sao Paulo, Sao Carlos, Brazil
MA (Physics) - University of Sao Paulo, Sao Carlos, Brazil
BA (Physics) - University of the State of Sao Paulo, Rio Claro, Brazil

Mark Stoiko

PhD Candidate (Business Administration) - WIT Business School, Waterford, Ireland
MA (Political Studies and Quantitative Research) - York University
MTS Candidate - University of St. Michael’s College
BA (Political Science) - University of Toronto
BA – McGill University

Marwan Ismail

PhD (Mechanical Engineering) - Wroclaw University of Technology, Wroclaw, Poland
MSc (Mechanical Engineering) - Wroclaw University of Technology, Wroclaw, Poland
BSc (Mechanical Engineering) - Garyounis University, Benghazi, Libya

Michael Ho

PhD (Economics) – University of Toronto
MA (Economics) – University of Guelph
BA (Management and Economics) – University of Guelph

Michele Calpin

MBA (Business Administration) – Harvard Graduate School of Business Administration
BA (Business Administration) – University of Western Ontario

Michelle Souilliere

MPA (Public Administration) – University of Victoria
BSc (Psychology) – McMaster University

Mike Barnhart

MBA (Management/Entrepreneurship) - York University
B.Tech. (Engineering Industry) - Ryerson

Mohamad Sawwaf

PhD Candidate (Business Administration) - University of Reading, UK
MSc (Business Management and Research with Distinction) - University of Reading, UK
MBA (Finance, Management and Leadership) - University of Toronto
BSc (Physiology and Cell and Systems Biology) - University of Toronto

Na Sui

PhD (Corporate Strategy) – University of Pau and Pays de l'Adour
MBA (Business Administration) - University of Pau and Pays de l'Adour
BBA (Business Administration) – University of Shenyang

Ned Ismail

DBA Candidate (Business Administration) – University of Reading, UK
MSc (Business and Management Research) – University of Reading, UK
MBA (Business Administration) – Northwestern University, USA
BComm (Management) – University of Saskatchewan

Nella Cotrupi

PhD (Comparative Literature) - University of Toronto
MA (Comparative Literature) - University of Toronto
LLB (Law) - University of Toronto
BA (Political Science and Italian) - University of Toronto

Nicole Chuchmach

MBA (Hospitality and Tourism Management) – University of Guelph
BComm (Hotel and Food Administration) – University of Guelph

Nihad Al-Jaboori

PhD (Computer Engineering) - Al-Nahrain University, Iraq
MEIE (Engineering Innovation and Entrepreneurship) - Ryerson University
M.Sc. (Computer Engineering) - Al-Nahrain University, Iraq
B.Sc. (Computer Engineering) - Al-Nahrain University, Iraq

Omar Wahdan

PhD (Data Analytics) - National University of Malaysia, Malaysia
MAI (Pattern Recognition) - National University of Malaysia, Malaysia

Pauline Ashworth

MBA (Business Administration) – University of Toronto
BA (Textile Marketing) – University of Huddersfield

Pierre-Pascal Gendron

PhD (Economics) – University of Toronto
MA (Economics) – Queen’s University
BSc (Sciences économiques) – Université de Montréal

Ramesh Srinivasan

MHA (Hotel Administration) - Institut de Management Hôtelier International
MA (Hotel Administration) - Institut de Management Hôtelier International
BA (Economics and Statistics) – University of Bombay

Ramesh Saxena

PhD (Economics) – Jawaharlal Nehru University
MBA (Business Administration) – University of Ottawa
MA (Economics) – University of Toronto
MPhil (International Studies) – Jawaharlal Nehru University
MA (Economics) – University of Delhi
BA (Economics) – University of Delhi

Renata Guidi

PhD (Business Administration) - Universidade Federal do Rio Grande do Norte, Brazil
MSc (Marketing) - University of East Anglia, England
Bachelor of Production Engineering - Universidade Federal do Rio Grande do Norte, Brazil

Reshma Prashad

PhD (Health Policy and Equity) - York University
MHI - University of Toronto
BHS - York University

Richard Pitteway

MBA (Hospitality Management) - University of Guelph

Ryan Daoust

MBA - Georgetown University, Washington/ESADE Business & Law School, Barcelona
BAB Bachelor of Applied Business (e-Business ) - Humber College

Ryan Snider

PhD (Geography and Environmental Management) – University of Waterloo
MA (Geography and International Development Studies) – University of Guelph
BA (Geography and International Development) – Trinity Western University
Professor

Sanjiv Sawh

MBA (Wealth Management) - Dalhousie University
BSc - University of Toronto

Sheldon Leiba

MPA - Queen’s University
Bachelor of Public Adimistration (Specialization in Public Policy & Administration) - York University

Stan Arnold

MBA (Human Resources and Labour Relations) – University of Windsor
BComm (Human Resources and Labour Relations) – University of Windsor
BSc (Psychology) – University of Toronto

Suzy Casimiro

PhD (Social Science and Policy) - University of New South Wales, Australia
MA (Sociology) - University of New South Wales, Australia
BA (Sociology and Political Science) - University of Toronto

Tony Mahabir

MBA (Executive Management) - Royal Roads University


Trevor Smith

PhD (Organometallic Chemistry) - University of Southampton, UK
BSc (Chemistry major with Mathematics and Physics) - University of Southampton, UK

Tricia Hannigan

LLM (Alternative Dispute Resolution) - Osgoode Hall Law School
LLB - Osgoode Hall Law School
BSc - University of Toronto

Yogendra Acharya

PhD (Microfinance) - University of Melbourne Australia
MBA (Finance) - Tribhuvan University, Nepal
MPA (Fiscal Administration Major) - Tribhuvan University, Nepal
MSc - Asian Institute of Technology (AIT), Thailand
BBA (Accounting) - Tribhuvan University, Nepal
LLB (Law) - Tribhuvan University, Nepal

Youssef Youssef

PhD (Management) – Federal University of Santa Catharina, Brazil
MSc (Production Engineering) – Federal University of Santa Catharina, Brazil
Certificate (University Teaching) – Carleton University

Yvonne Yip

MBA - Athabasca University
BComm (Retail Management) - Ryerson University


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Your Career

As internet sales from both business-to-business and business-to-consumer reach into the trillions of dollars worldwide annually, Humber’s combination of a general business degree and broad computer and communication technology skills will make you more competitive in the job market. 

The integration of information systems with web communications allows businesses to refine customer service, enhance manufacturing and inventory control, develop interactive websites, market products and services to multiple audiences, and more. This increases the need for talented graduates with the digital business skills and knowledge to help companies compete in the global commercial economy.

As a graduate of our program, your career options may include communications and digital marketing specialist, digital manager, project manager, internet marketer, content manager, web developer, social media co-ordinator, pricing analyst, marketing co-ordinator, market analyst, product manager, distribution manager, purchaser/buyer, operations manager, quality supervisor and online support. This degree will help you gain the skills and knowledge that are the foundation for future managerial positions, as well as the capabilities necessary to start your own business.

As you become adept at conducting business electronically, providing web-based customer service, promoting products and services, and collaborating with business partners online, you’ll be on your way to changing the way business is being done globally and locally.

Our graduates have been hired by Shopify, TJX, CGI, GE–General Electric, Corus Entertainment, CIBC, City of Toronto, CCV Insurance and Financial, Ticketmaster Canada, TD Canada Trust, Home Depot, Bell Canada, Loblaw Companies Ltd., Bank of Montreal, Adidas, Summitt Energy, Taro Pharmaceuticals and Tetley, as well as Ontario’s Ministry of Government Services, not-for-profit and public service organizations, and small- and medium-sized manufacturing and consulting businesses.

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Program Availability

Start dates between Sept 2022 - Aug 2023
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Digital Business Management Program

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Watch the video to find out what you will learn in Digital Business Management.


News Feed

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KEA Charette in Denmark

Thu, November 24, 2022

A cohort of 7 students representing all Humber’s faculties depart from Toronto to Copenhagen, Denmark to participate in the KEA Charette 2022.

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Thu, November 24, 2022

Our Humber Hawks Varsity Golf team dominated the CCAA National Championships and won gold across the board in the team and individual medals for both men and women.

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Celebrating the Return of the Professional Golf Management Student and Alumni Golf Tournament

Celebrating the Return of the Professional Golf Management Student and Alumni Golf Tournament

Thu, November 24, 2022

On October 11, 2022, we were thrilled to bring back our PGM Student and Alumni Golf Tournament.

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Ministry Consent

Humber College has been granted a consent by the Ministry of Colleges and Universities to offer this applied degree for a seven-year term starting February 22, 2022. Humber College shall ensure that all students admitted to the above-named program during the period of consent will have the opportunity to complete the program within a reasonable time frame.

Every attempt is made to ensure that information contained on this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.

On October 21, 2019, the Provincial Government of Ontario announced the renaming of the Ministry of Training, Colleges and Universities (MTCU) to the Ministry of Colleges and Universities (MCU). Both names may appear on this website.

Admission Requirements

Applicants must meet all the requirements below in order to meet minimum program eligibility. Meeting minimum eligibility requirements does not guarantee an offer of admission. Admission decisions will be available via MyHumber, or by email and mail. Admission decisions will not be released by phone.

Admission selection is based on the following 3 requirements:

  • Academic

    To be eligible for admission, you must possess the following:

    • Ontario Secondary School Diploma (OSSD) or equivalent including these required courses:
      • Grade 12 English (ENG4U or equivalent) minimum 65 per cent
      • Grade 12 Mathematics (MDM4U, MCB4U, MGA4U, MCV4U or MHF4U or equivalent) minimum 60 per cent (Students who do not possess Grade 12U Mathematics or who have achieved a grade below 60 per cent may be considered for admission.  Students will be required to complete a math equivalency course during their first semester at Humber.)
      • Four Grade 12 U or M courses in addition to those listed above
      • Overall minimum grade point average (GPA) 65 per cent

    or

    or

    Mature Applicants

    Diplomas and Certificates

    An applicant is considered a mature applicant if they have not completed secondary school or other postsecondary school, and will be 19 or older as of the first day of classes. Humber will invite you for testing to demonstrate that you meet all listed course requirements.

    Degrees

    An applicant is considered a mature applicant if they have not completed secondary school or attended postsecondary studies, and will be 21 or older as of the first day of classes. Mature applicants for degree programs will be required to meet course requirements at the U/M level or equivalent.

    College Transfer Applicants

    Diplomas and Certificates

    An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility.

    Degrees

    An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility. Applicants must have an overall minimum grade point average (GPA) of 65 per cent in the program. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.

    University Transfer Applicants

    Diplomas and Certificates

    An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility.

    Degrees

    An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.

  • English Language Proficiency

    All applicants whose first language is not English must meet Humber’s English Language Proficiency Policy.

  • International Credit Evaluation

    Canadian citizens or permanent residents with international education are required to provide a WES or ICAS evaluation.

INTERNATIONAL ACADEMIC EQUIVALENCY

Admission equivalencies for Humber depend on your country of study. Please enter your location or choose detect my location to see the requirements for your country below.

Post-Admission Requirements

Once you have been accepted, and have confirmed your offer, you may need to complete a further set of requirements related to your program (Post-Admission Requirements).

Not available

Equipment & Device Requirements

Details and Specifications Minimum Specs Recommended Specs
Processor Dual-core processor Quad-core processor
OS Windows 10 (PC)
OS 10.15 (Mac) or iOS
Windows 10 (PC)
OS 10.15 (Mac)
Memory 8GB of RAM 16 GB of RAM
Storage 100 GB HDD 512 GB SSD
Monitor Laptop computer (not a notebook such as Chromebook, or a tablet) recently purchased; last 18 months
Other Built-in-WiFi, a microphone, and a webcam Built-in WiFi, microphone, and a webcam

Contact Information

Hanadi Alnawab, program co-ordinator
416.675.6622 ext. 3315
hanadi.alnawab@humber.ca

Fees

The 2022-2023 fee for two semesters was:

  • domestic: $7,215.50
  • international: $19,615.00

Fees are subject to change.

Fees by Semester

Domestic Fees International Fees

Scholarships

Humber Degree Scholarships

Humber awards degree scholarships automatically to graduating high school students based on academic achievement. See this following chart for details. Some of the scholarships are renewable each year if you maintain an average of 80 per cent or more.

95%+ $4,000 renewable
90 - 94.9% $3,500 renewable
85 - 89.9% $3,000 renewable
80 - 84.9% $2,000 renewable
75 - 79.9% $1,500 one time

Degree Transfer Scholarships ($1,500 - $2,500)

Humber automatically awards degree transfer scholarships to students entering any Humber degree program who have completed a one-year Ontario college certificate* or a two- or three-year diploma with a GPA of 80 per cent or more from a publicly-funded college. Students who have achieved a program GPA of 80 per cent or more will be awarded a one-time scholarship of $1,500 for a certificate program or $2,500 for a diploma program in recognition of their academic achievement. Certificates and diplomas do not have to be related to the degree program of choice and are not tied to the eligibility for advanced standing or transfer credit. No application is required.

80%+ Certificate $1,500
One Time 80%+ Diploma $2,500

Humber Scholarships

Find out more about scholarships and bursaries that you may be eligible for, visit Student Scholarships. International students can visit International Student Scholarships.

Humber Bursaries

Bursaries are available for Certificate, Diploma and Degree programs primarily based on financial need, visit Humber Bursaries.

External Awards, Bursaries & Scholarships

Find out more information about external scholarships and bursaries, visit External Awards.

Indigenous Student Awards, Bursaries & Scholarships

Humber offers a variety of bursaries and scholarships for Indigenous students, visit Indigenous Student Awards.

Explore Opportunities through Humber Pathways

Humber Pathways include:

  • Opportunities to build on your college education and complete your diploma or degree at Humber.

View Pathways into this program  

  • Degree and graduate study opportunities at other institutions in Ontario, Canada and abroad.

View Transfer Out Opportunities from this program  

Contact Us

Admissions Questions

Domestic Students  

Phone: 416-675-5000
Email: enquiry@humber.ca

International Students  

Contact the International Centre

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Contact Information

Hanadi Alnawab, program co-ordinator
416.675.6622 ext. 3315
hanadi.alnawab@humber.ca

How to Apply

Applications to Humber are made through ontariocolleges.ca. Be sure to submit your application by the equal consideration deadline of February 1. You may apply after February 1, however, post-February 1 applications will be considered on a first-come, first-served basis depending on the availability of the space in the program. To check program availability refer to the Campus/Availability listing on Humber's program pages or ontariocolleges.ca.

Admissions Road Map

Apply through Ontario Colleges

INTERNATIONAL STUDENTS

If you’re an international student, you can apply directly to Humber via our International Centre.

Apply through the International Centre

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