Earn Your Certificate in Marketing Analytics
Longo Faculty of Business of Humber ITAL and SAS Institute are jointly offering a Certificate in Marketing Analytics. The certificate is earned by taking courses from the BCOMM Marketing Degree at Humber.
Requirements
To earn the certificate, you must complete the following prerequisite courses:
- MKTG 1000 Marketing
- STAT 1112 Statistics for Business, and
- STAT 2112 Quantitative Methods for Business
And the following courses:
- MKTG 4004 Marketing Analytics I
- MKTG 4552 Marketing Analytics II
- MKTG 3003 Marketing Research Methods
- MKTG 4503 Data Analysis and Knowledge Management
- MKTG 4005 Strategic Marketing Management
SAS Certificate Completion
All of these courses are three credits. You must earn at least 70% in all four courses. A student portfolio will be created from select assignments from each course.
The requirements are as follows:
A 70% GPA in all certificate courses (minimum 65% per course).
Application
To apply for the certificate, you must complete the attached application form. Sign it, scan it and email the completed form to youssef.youssef@humber.ca or bring it to the office of your program coordinator in H215K.
Important Note: The certificate, credential is not intended as an Ontario, valid Post Grad Certificate, Diploma or a Degree.