Humber’s Sport Management advanced diploma program prepares you to manage the business of sport.
You will develop a thorough knowledge of the structure and functionality of the Canadian sport industry including specific responsibilities and governance structure of organizations; rules and regulations governing sport; coaching standards; tournament hosting and scheduling; and sport sponsorship development. You will also learn the practical, organizational, business, human resources and administrative skills needed to pursue a career in the industry.
A three-day leadership camp at the OELC (Ontario Educational Leadership Centre) helps build communication and leadership skills while guest speakers, practical training and field trips provide added benefits in preparing you for the workplace.
Courses are designed with industry collaboration, ensuring the program is current and relevant. You will learn from full-time professors, managers and directors of sport organizations. Classes are diverse and include guest speakers from organizations such as Maple Leafs Sports & Entertainment, Tennis Canada, the Ontario Basketball Association and various games organizing committees. The program also includes field trips and practical training.Courses Learning Outcomes
Upon successful completion of the program, a graduate will:
Assess the socio-cultural parameters that influence sport.
Identify and work within legal, ethical and moral issues related to sport.
Complete all work within the governance of agencies, authorities, organizational structure, and functions of governing bodies.
Provide leadership in a variety of settings.
Apply, analyze and communicate concepts of sport management.
Articulate and track changes in marketing concepts, the uniqueness of sport marketing, and sport consumerism.
Use appropriate information technology including a variety of software programs relevant to the business world.
Apply, analyze and communicate accounting, economics and finance concepts pertinent to the operation of any organization.
Our program includes two work placements in Semesters 5 and 6. Placements occur across industry sectors including professional sport associations, community and amateur sport governing bodies, and private sector sport organizations. These placements provide valuable experience and industry contacts.
Watch the video for highlights of the Real Talks Leadership Summit, organized by Sport Business Management Students.
Watch the Video to see our Sport Management Students participate in the Toronto Sport Summit at Humber.
Watch the video to see our Sport Management students raise awareness for the Toronto 2017 Invictus Games.
Watch the video to see our Sport Management students raise awareness for the Toronto 2017 North American Indigenous Games.
Toronto hosted the Pan Am/ParaPan Am Games in 2015. Watch the video to see how Humber celebrated the games.
Take a look back at Pan Am/ParaPan Am Day at Humber College. Lots of action and excitement! Watch the video.
Qualified students in this program may apply to participate in a ten-day experiential learning trip including one week at IMG Sport Academy, Florida and an experience with the Dunedin Blue Jays.
Qualified students in this program may also apply to a study abroad service learning trip to contribute to a global community. Past service learning trips were to Arviat, Nunavut and Nicaragua.
These trips vary each year and are subject to availability and eligibility requirements. Additional fees apply.
Our graduates can gain positions with a variety of sport institutions such as amateur or professional sports teams and organizations, community sport and recreation agencies, sport governing bodies, sport event management organizations, intercollegiate athletics, private facilities, and within the sporting goods industry.
Potential jobs include:
Qualified students have the opportunity to earn certifications in Parks and Recreation Ontario’s HIGH FIVE Sport Program, Respect in Sport Certification, National Coaching Certification Program (NCCP) Multi-sport Competition Introduction module(s), and Automated External Defibrillator (AED) training.
Note: The requirements for licensure are determined by the granting body, which is independent from Humber College. Students are encouraged to obtain the specific requirements directly from the granting body before enrolling.
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Watch the video to find out more about our Sport Management Advanced Diploma program.
Business, Accounting & Management Success Stories
Finance Student Continues Studies at Queen's University
Tue, January 21, 2020
Bachelor of Commerce – Finance degree graduate, Yingni Wang, was accepted into the Master of Finance Program at Queen’s University.
The majority of students accepted into this program have completed CFA Level 1, including Yingni, who passed her CFA Level 1 exam when she graduated in June 2017. Congratulations and all the best!
Business Professor Presents Research at IEOM Conference
Fri, December 27, 2019
Supply Chain Management Professor Nabeel Mandahawi presented two papers at the IEOM conference.
Insurance Management Students Invited to Broker Team’s Project Spotlight
Wed, December 25, 2019
Insurance Management students attended the Broker Team’s second iteration of their corporate social responsibility initiative, Project Spotlight.
No news at this time.
Faculty of Business News
NKUHT Deans Attend International Education Week
Mon, December 02, 2019
For International Education Week 2019, the Faculty of Business welcomed two Deans from the National Kaohsiung University of Hospitality and Tourism.
Students Connect with Employers at First Annual Fall Career Fair
Wed, November 27, 2019
The Faculty of Business Work-Integrated Learning Centre hosted a successful career fair on October 29th at Toronto Grand Convention Centre.
Metro Info Session and Work-Integrated Learning Opportunities Event a Success
Fri, October 04, 2019
On Friday, September 27th, the Faculty of Business Work-Integrated Learning Centre welcomed four industry professionals from Metro.
No news at this time.
Every attempt is made to ensure that information contained on this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.
On June 29, 2018, the Provincial Government of Ontario announced the renaming of the Ministry of Advanced Education and Skills Development (MAESD) to the Ministry of Training, Colleges and Universities (MTCU). Both names may appear on this website.