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Professor Discusses Social Media's Role in Fashion Consumption on CBC News

CBC News interviewed Fashion Management Professor and Program Co-ordinator Francesca D'Angelo for her expertise on the impact of social media on fashion consumption.

According to Professor D'Angelo, social media has made it easier for people to access fashion content, which can lead to feelings of pressure and a constant need to improve one's wardrobe, whereas, in the past, obtaining fashion news required tuning into a specific television show at a particular time. Now, with the click of a button, anyone can access a wealth of information about the latest trends, styles, and brands. While this increased access to information has made fashion more democratic and inclusive, it can also pressure individuals to keep up with the latest trends and constantly curate their wardrobes.

Professor D'Angelo advises against feeling the need to conform to the latest trend if it's not something that speaks to your personal style or budget. Overall, her insights offer a thoughtful and nuanced perspective on the impact of social media on fashion consumption.

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