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Fashion Management and Promotions

Credential: Ontario Graduate Certificate Program Code: 40501 Length: 2 semesters

To be eligible for admission, you must possess the following:

  • A bachelor’s degree

All applicants whose first language is not English must meet Humber’s English Language Proficiency Policy.

 

Selection: Admission selection is based on the academic criteria indicated. Meeting minimum eligibility requirements does not guarantee admission.

 

Date Location Availability International Student Availability
September 2017LakeshoreOpenOpen

The 2016/2017 fee for two semesters was:

  • domestic $5,791.20
  • international $14,800.

Amounts listed were the total of tuition, lab and material fees, student service and auxiliary fees for the first two semesters of the 2016/2017 academic year. Fees are subject to change.

Fees by Semester >

Scholarships

Humber offers a variety of scholarships each year.

Learn more >

Program Contact(s)

Susan Roberton
Program Co-ordinator
416.675.6622 ext. 79223
susan.roberton@humber.ca

Admissions

Domestic Students

North Campus
Humber Learning Resource Commons, 1st Floor
416-675-5000

Lakeshore Campus
A118
416-675-5000

enquiry@humber.ca

 

International Students

Phone 1-416-675-5067
Fax 1-416-675-6386
international@humber.ca

 

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Apply to Humber

Applications to Humber are made through ontariocolleges.ca. Be sure to submit your application by the equal consideration deadline of February 1. You may apply after February 1, however, post-February 1 applications will be considered on a first-come, first-served basis depending on the availability of the space in the program. To check program availability refer to the Campus/Availability listing on Humber's program pages or ontariocolleges.ca.

Admission Road Map >

Apply through Ontario Colleges >

International Students

If you’re an international student, you can apply directly to Humber via our International Centre.

Apply through the International Centre >

Fees by Semester

Semester 1 Domestic Fee International Fee
Total $2,963.10 $7,212.50
Tuition $2,324.59 $6,573.99
Mandatory Non-Tuition $503.51 $503.51
Lab/Materials $135.00 $135.00
Co-op/Placement    

 

Semester 2 Domestic Fee International Fee
Total $2,828.10 $7,212.50
Tuition $2,324.59 $6,708.99
Mandatory Non-Tuition $503.51 $503.51
Lab/Materials $0.00 $0.00
Co-op/Placement    

*Plus Mandatory Health Insurance fee once per academic year: Fall start - $375 Winter start - $250 Summer start - $125

Our Program

Humber’s Fashion Management and Promotions graduate certificate program prepares you to work in the dynamic fashion industry. It focuses on the management, marketing and sales of fashion apparel and accessories. Courses cover content in new product development and branding, fashion buying and retailing, multi-channel sales, international marketing, and product management. Visual merchandising skills combined with colour theory skills and trend forecasting give this program a dynamic, hands-on approach to the business side of fashion. The program also covers the rapidly growing promotional side of fashion including courses in integrated marketing communication and social media brand management. You will learn how to leverage and promote a brand through social media, personal blogs, Instagram, Twitter, online selling and personal website development.

Courses Learning Outcomes

Upon successful completion of the program, a graduate will:

  • Analyze the changing face of the Canadian Textile and apparel industry in context with shifting global sourcing and manufacturing centres.

  • Determine strategies and formulate a production plan for developing new fashion/cosmetic/fragrance products that are consistent with evolving market needs using Supply Chain Management principles.

  • Strategically analyze the process of brand development, market positioning and new fashion/cosmetic/fragrance trends, and evaluate potential impact.

  • Determine entrepreneurship strategies in both large and small companies.

  • Develop replenishment processes for product inventory and develop pricing and market positioning strategies which take into account competitive pressures, manufacturing costs and corporate objectives.

  • Create visual merchandising promotional images using specialized industry software.

  • Formulate a strategic business plan based on the ever changing face of retail operations, and conduct primary research on market and manufacturing conditions in order to determine existing and potential levels of activity for particular fashion and cosmetic products.

  • Evaluate the types of multi-channel retailing methods and determine the most optimum strategic mix for an organization.

  • Evaluate product marketing in an international market.

  • Prepare and deliver a sales/marketing/promotional presentation.

  • Apply human resource and leadership knowledge and skills to enhance performance with individuals and teams to contribute to the successful creation of a new product.

  • Develop strategies to establish working relationships with clients, customers, suppliers, manufacturers, distributors and promotional agencies which maintain and strengthen their loyalty to his/her organization.


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Work Placement

Gain first-hand experience in the industry with a four-week (160-hour) work placement, which takes place either part time during the program or full time at the end of the program. Placements provide the valuable work experience employers seek.

The Humber Experience 

fashion video

Watch the video on the "Fashion Comes Home" event to learn about Humber's networking opportunities.

This postgraduate program is designed for degree holders who want to develop a career in the fashion industry. Students not only develop product knowledge and the business savvy skills needed to do the job, but they spend eight months developing their job strategy skills as well. Students work on a multitude of projects in real-life settings that help prepare them for a variety of careers in the fashion industry.

The Humber Advantage

The Fashion Institute

Several third- and fourth-year Fashion Management classes are delivered in Humber’s Fashion Institute. The Fashion Institute is located at Lakeshore Campus and is a hub of activity for fashion students. It is a lively, charismatic place, buzzing with students exchanging ideas, be it in the lounge, computer lab, or anywhere else that inspiration might spark. The street level, store front window facilitates merchandising.

The building comes equipped with mannequins, rolling racks, hanging fixtures, shelving units and all manner of things the students might need to create real-world mock-ups, including a boardroom with a dropped ceiling for hanging merchandise. Students learn to work with a budget to design, source materials, and build their own space.

The Fashion Institute’s front window facilitates merchandising. Students pitch ideas for the window display through the fashion photo-styling course. Selected projects get transformed into stunning window displays.

Association of Fashion Business Students

The Association of Fashion Business Students (AFBS) aims to provide a connective environment that links students with the industry, as well as supports and encourages fashion forward thinking.

Student Testimonial

"I cannot speak highly enough about this program. It provides hands-on knowledge of the fashion industry and necessary skills for any field within the industry. The courses are taught by professors who have years of experience and are both knowledgeable and supportive. It is only thanks to the program that I got a job at HBC literally 2 weeks after writing my finals!" - Ola

Celebrating 85 Years of Fashion Group International

This year marks the 85th Anniversary of Fashion Group International, "the pre-eminent authority on the business of fashion and design" world-wide.  We are pleased that our program coordinator, Susan Roberton is a member of FGI.

 Career Q & A with Program Coordinator Susan Roberton

Fashion Management and Promotions alum Jennifer Wilcox recently interviewed Program Coordinator Susan Roberton about her fashion career and her tips for a successful fashion career in Style Nine to Five.

Your Career

According to City of Toronto data, the fashion industry employs nearly 50,000 people. Fashion design, wholesaling and retailing have grown dramatically in the last five years, with 10,000 fashion-related jobs. There are 4,600 fashion retail firms in Toronto that generate annual sales of $2.6 billion. Sales have grown by 6.4 per cent in the last year. Employment in the wholesale and retail trade grew by 34.5 per cent or 13,000 jobs in the last five years.

Graduates may find employment in companies that develop, manufacture, market, import, wholesale, distribute or retail fashion apparel and accessories. Employment settings include apparel suppliers, wholesale distribution companies, fashion retail companies, importers and logistics firms, marketing divisions within major retail operations, and up and coming online businesses. The program equips you for roles such as product development manager, private label/brand manager, retail manager, event manager, retail buyer, fashion manager relating to sourcing, logistics co-ordinator, inventory control manager, visual merchandiser, promotion manager or planner. Online retailing offers positions in community management, social media marketing and opportunities in customer service inventory management.



Scholarships & Awards

Students may be eligible for a number of scholarships and awards.

Every attempt is made to ensure that information contained in this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.