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MKTG 471

Global Business

Examine how business operates in a global environment. You will study the history of international business, analyze international institutions and discuss the external and environmental factors that shape business operations. You will also discuss how corporations are managed strategically to enhance global competitiveness and study their approach to staffing and training in international operations.
Attention will be focused on implications for businesses on the evolution of the European Union (EU) and other regional economic/free trade groups. You will examine various dimensions of the Single Market and Monetary Union. Implications of joining the EU for Central and Eastern European nations will be reviewed.

Prerequisite

Pathways

There are no classes currently being offered for this Course.

Contact

Phone: 416.675.6622 ext. 4174
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