The Quiz Bowl

As a Quiz Bowl competitor, you will be paired with three other students from different colleges. If your team of four makes it through this round-robin event, each college represented on the team will receive points. Two teams face off in each round of the event until the winner is declared. Ten different questions will be asked each round.

The OCMC kicks off on Thursday night with the Quiz Bowl hosted at the Lecture Theatre, Humber College, North Campus. Everyone attends this exciting event to cheer on their home college.

50% of the Quiz Bowl questions are drawn from the content of the following magazines:

  • Marketing Magazine, September 12, 2011
  • Marketing Magazine, October 10, 2011
  • Strategy Magazine, August Issue
  • Strategy Magazine, September Issue

Textbooks

50% of the Quiz Bowl questions are derived from definitions found in specific pages and chapters of the following 3 texbooks:

  • Chapter 1, pages 3-26 and Chapter 6, pages 139-166: Canadian Marketing in Action, 8th Edition, Tuckwell, Pearson Education
  • Chapter 13, pages 328-351 and Chapter 17, pages 450-473: Marketing, 7th Canadian Edition, Crane, McGraw-Hill
  • Chapter 10, pages 324-346 and Chapter 13, pages 426-448: Contemporary Marketing, 2nd Canadian Edition, Boone, Nelson Thompson